ETC...more work available upon request :)
What’s In a Dress? - Thank You Very Much
To All the Diners I’ve Loved Before - Thank You Very Much
An Ode to My T-shirt Collection - Thank You Very Much
Real life wins as Places says hello - EveryDejaVu
Social media management (content calendar creation, strategy, community management) for Pyknic, a fun and snarky DTC food-centric clothing brand (ongoing)
These are examples of high-performing posts, emails, and reels I've edited. Since my start at the end of summer 2024, Pyknic's profile visits are up 19.9%, external link taps up 29.9%, and overall activity up 22.4%.
Freelance copywriter for Penn Medicine (summer ‘24 - summer ‘25)
Wrote and edited copy on a need-by-need basis, partnering closely with the marketing team on a landing page revamp project where I updated existing landing pages as well as crafting new ones for various healthcare service lines.
Freelance copywriter for Weld, a blank apparel company rooted in thoughtful design (summer ‘24)
Worked closely with the founder on tidying up product names + descriptions, homepage copy, FAQ pages, and tradeshow catalog.
Freelance copywriter for The Artists’ Lawyer, a contract law service for creatives + small business owners (summer - fall ‘23)
In collaboration with the founder, I worked on a copy audit and rehaul project, including brand repositioning statements, copy blurbs, and more website content to align better with business goals.
My bread and better may be storytelling, but I also work in weddings and events as a day-of coordinator. It started with Heart & Dash in 2017, and I took a little (OK, long) hiatus, but decided to go back to my roots and join the team at Deacon Hospitality Group summer of 2024. I also worked as a satellite crew member with Outstanding in the Field at their Blooming Glen Farm event in September 2024. A lot of what I bring to the table in marketing also translates to event days: grit, creative spirit, and the ability to juggle multiple responsibilities at once.
